Weyland fired as Cult Energy Pro Cycling manager after two months, new co-sponsor needed
After being named manager of the Cult Energy Pro Cycling team just two months ago, Christian Weyland has been dismissed from the position amid clear indications of tension. The Danish Pro Continental team today announced the news, and also said that it is seeking a new co-sponsor.
Until the latter is found, Cult Energy will put in further backing to cover the shortfall.
Making Weyland’s departure official, the team said that Christa Skelde is taking over as team manager. It described that as a natural decision “after a series of disappointments where Weyland has failed to live up to the expectations.”
It said that the split was happening with immediate effect. “He [Weyland] simply failed to fulfil our expectations as a trustful partner and this is undoubtedly the right choice for the team, said Skelde. “As team owners we have certain values and obligations to run things professionally along with a sound amount of stability and we won’t compromise our integrity by continuing the partnership with Weyland.
“Once again, Cult are showing their fantastic support and passion for this project and they support our decision morally and economically until we find a co-sponsor.”
The announcement plus the need to now find a new backer will raise questions about whether Weyland had promised a sponsor that never came on board; this isn’t made clear in the team’s communication, but something clearly went wrong between Weyland and the squad.
Cult Energy owner Brian Sørensen said that the team was very important to the brand, thus explaining his own commitment.
“You can’t measure the value Cult Energy Pro Cycling has had for us in the past two years,” he said. “Cult are now on top of the market in Denmark so obviously, we have a huge interest in making this project succeed.
“We have a special agreement with Skelde that goes beyond normal contract deals.”
He added that the company would make a greater contribution than originally expected in order to help the team at this point in time.
“We fully support their decision and we’re backing up financially until a co sponsor is found.”
The team is stepping up its level for 2015, and has signed a host of riders in the past two months. It has inked deals with Linus Gerdemann, Fabian Wegmann, Gustav Larsson, Rasmus Quade, Russell Downing, Rasmus Guldhammer and others.