The clothing of professional cycling is a crucial part of the sport’s commercialisation. Without this canvas space, the rolling billboard that is the WorldTour just wouldn’t be the same.
Teams come and go and sponsors change, leading to new colours, new clothing and new accessories to see. And every season, some kits are simply better than others.
Here at the Santos Tour Down Under we’ve scoured the pits to find new and interesting items of clothing being worn by the riders of 2017’s first WorldTour event.
We hope you enjoy the gallery below.