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Your Tuesday Daily News Digest

by Neal Rogers

March 21, 2017

In today’s edition of the CyclingTips Daily News Digest: FDJ’s Davide Cimolai wins opening stage at Volta Ciclista a Catalunya; ASO and Volta Ciclista a Catalunya strike five-year partnership; Travis McCabe (UnitedHealthcare) takes overall win at Tucson Bicycle Classic; Elisa Longo Borghini (Wiggle High5) tops UCI Rankings; An interview with Marcel Kittel: Getting back to his best, Cavendish rivalry, and the Tour de France; BBC State of Sport investigation: Drug use at every level of sport is ‘fast becoming a crisis’; Tweet: When Peter Sagan’s attack at Milan-San Remo resembles nature.

ASO and Volta Ciclista a Catalunya strike five-year partnership

by Neal Rogers

Tour de France owners ASO and the Volta Ciclista a Catalunya have announced a five-year partnership, focusing on image production, distribution of TV rights, and sponsorships.

The Volta Ciclista a Catalunya, which began Monday, is organised and owned by Club Volta Ciclista a Catalunya Associació Esportiva and supported by the Government of Catalonia. The oldest stage race in the world after the Tour de France and the Giro d’Italia — and currently part of the UCI WorldTour — the Volta Ciclista a Catalunya has been won by riders such as Eddy Merckx, Jacques Anquetil, Francesco Moser, and Sean Kelly as well as Spaniards such as Federico Bahamontes, Luis Ocaña, and Miguel Indurain. The 2017 edition sees riders such as Chris Froome, Alberto Contador, and Alejandro Valverde battling for victory.

Rubén Peris, the chairman of the organising club, explained the key points of the new partnership: “We will benefit straight away from ASO’s expertise in areas such as image production and distribution of TV rights, which will help us bring our broadcasts up to the highest standards.”

Yann Le Moenner, Chief Executive Officer of Amaury Sport Organisation, said that ASO “is proud to support a cycling race with such a prestigious list of winners. This partnership ensures we’ll be there for the 100th edition of the Volta a Catalunya in 2020 and tackle future challenges together.”

Gerard Figueras, the Secretary-General for Sport of the Government of Catalonia and one of the architects of the partnership deal, agreed: “It goes without saying that we really care about this historic event, which is part of the Catalan sports tradition. ASO’s contribution opens up exciting prospects for the future, with their expertise in commercial strategy complementing the knowhow of the organising teams.”

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