VeloClub is CyclingTips’ membership program which brings us closer to our members, and connects likeminded cycling enthusiasts.
by Shane Stokes
September 8, 2017
In today’s Daily News Digest: Armee wins stage 18 of Vuelta a España, Froome pads lead; Boom blasts to stage 5 TT win at Tour of Britain; D’Hoore back in gold after stage 2 Lotto Belgium Tour win; Sponsor found for Cannondale-Drapac?; Brammeier: Cycling teams should sign up to a code of practice regarding concussions; Ben King speaks out about teenage eating disorder; Crowdfunding campaign launched for a new cleat-based powermeter; Video: Lotto Belgium Tour Stage 2 Highlights; Video: Rás na mBan stage one highlights; Video: Rás na mBan stage two highlights; Video: Red Hook Crit Barcelona 2017
Magnes Sports has just launched an Indiegogo campaign to bring its new Styx cleat-based powermeter to market. The system comprises a pair of three-hole cleats for dual-sided power measurements and backers have the chance to obtain it for as little as €565.
The venture is the first public offering by Magnes Sports, a spin-off company formed to commercialise research on magnetic-based force sensors by the Multi-Scale Robotics Lab (MSRL) at ETH Zurich, a Swiss technical university well known for its Nobel laureates, such as Albert Einstein. The novel force sensors not only provide dual-sided power measurements, they also provide data on force distribution for advanced pedal stroke analysis and bike-fitting.
Each cleat contains all of the components of the powermeter including a cadence sensor, rechargeable battery and ANT+/BLE connectivity. According to Magnes Sports, the cleats will be waterproof, wear-resistant with replaceable bumpers, and offer a run time up to 15 hours. In addition, two versions of the cleats will be produced, one to suit Shimano’s SPD-SL pedals, and another for Look Keo pedals, with a forecast shipping date of September, 2018.
This is not the first cleat-based powermeter to be offered for crowfunding. Some may remember the Zone DPMX powermeter created by Brim Brothers, a product that enjoyed an enormously successful campaign but ultimately failed due to the unpredictable impact of shoe flex.
As a result, potential backers may be left wondering if the Styx powermeter will be prone to the same issue. Indeed, interest in backing the product has been lukewarm at best, having achieved just 9% of its goal of €100,000 since its launch 28 August. Nevertheless, the promise of this product’s enormous portability would be a welcome addition to the powermeter market.
For more information, visit Indiegogo.